Metrics Creative Ranking By Campaign Budget Recommendation
Session 02

Ad Creative Performance

Analyze spend, CTR, CVR, CPI, ROAS, and scaling opportunities for ad creatives through Google Ads API.

Source: Google Ads API Owner: Teammate A Last updated: pending
+12.5%
Total App Installs
2.4M
-3.2%
Total Ad Spend
$485K
-8.4%
Average CPI
$0.20
+5.1%
Average CTR
3.24%
+2.3%
Average CVR
2.8%

Content pending API + AI generation

These are mock metrics for now. Later, Google Ads API will pull real creative-level performance, and AI will generate creative strategy recommendations.

Module path: session2-ad-creative/index.html